Posts Tagged ‘vintage sleepwear’

Only Hearts Pop-Up

Wednesday, November 18th, 2009

only-heartsPop in at the only vintage pop-up shop this Holiday season in lower Manhattan. Starting November 1st on Mott Street in New York City, Only Hearts, a lingerie and sleepwear company will be opening their archives filled with unworn, limited-edition vintage lingerie and ready-to-wear from the Only Hearts design archives of the late 70’s, 80’s and early 90’s. The pop-up shop called O H: PoP features like-new vintage pieces that span three decades. A perfect gift for that luck lady on your list! (Even if that happens to be you!)
 
The interesting back story on this native Manhattan lingerie company is that the inspiration for the collection from its inception has always been the idea of “inner outerwear™.” Mind you the company was founded in a time when undergarments were still considered “unmentionables”. This was before Madonna wore a bustier as a top or a crinoline skirt over leggings. (Although we think we might know where she got the idea from! *wink*) But tooling away as a student at FIT, Helena Stuart was experimenting with deconstruction and mixing vintage and contemporary pieces. A bustier became a top, slips became dresses, and boy’s vintage pajamas became pants.

The Only Hearts original retail shop opened in 1978. Helena’s pieces quickly sold out. Customers were embraced this new idea of wearing pieces in, under, or out, as they pleased. Helena called it inner outerwear™ — and lingerie, now outed, was never the same. The OH: PoP vividly traces the origins of Only Hearts and a style that has influenced fashion for over 30 years.

What: OH: PoP
Where: 230 Mott Street, NYC
When: November 1st  - January 1st.